WiFi advertising and our daily lives

WiFi advertising and our daily lives

  Mobile Internet has been integrated into people’s daily lives: wifi service to eat , drink , play, music, transportation, housing, health and other consumer sites, anywhere etc.
  WiFi advertising now is a main marketing way, which means the enterprise or companies (such as restaurants, hotels, tourism, hospitals, subways, airports, schools, etc.) push advertising information via Wi-Fi signals from mobile, computers or smart phones.

WiFi service = advertising?

WiFi service = advertising?

  WiFi with content is brand new way of advertising, there are many types of advertising push. Here are some possible directions to explore:

Location Targeting

  With the help of Wi-Fi hotspots Location positioned features, advertisers can select a specific geographic hot spots to push advertising, to attract the potential customers, who are most likely to purchase their products.Meanwhile, based on different geographic regions, advertisers can also develop for corresponding special promotions or pricing program that AD delivery is more precise, more targeted , customized and effective.

WiFi location targeting application

WiFi location targeting application

  Benefits to advertisers: regarding to the merchant’s wishes and preferences, we can accurately and effectively carry out
advertising and marketing, through various hotspots or location.

Wi-Fi electronic map advertising

WiFi electronic map advertising

WiFi electronic map advertising

  Based on a different location hotspots , Wi-Fi hotspot users will see the current location and surrounding area map , you can easily do the area businesses advertising and labeling, via the Wi-Fi on the map marked with the portal hover phrase.The user moves the mouse will show different businesses and links to the latest information on the area map , when clicking on any AD , then enter the merchant’s web interface.

Smart AD: Free WiFi Great BEER

Smart AD: Free WiFi Great BEER

  By the way, their business information and advertisement can be updated in the maintenance and management page.
Users can not only find the nearest restaurants, ATMs, gas stations, movie theaters, hospitals and other surrounding living conditions, and the map navigation, mobile yellow pages query and other services, but also can find such “Which coming movie will be staged?” or “how the food tastes?” and more consumption level information.

WiFi map in run

WiFi map in run

  Benefits to advertisers: the business of advertising combined with comprehensive information on a map, recently posted close potential customers, so that customers hotspot businesses can easily find the nearest location.

Personalized Portal page

WiFi content OEM( FOT provide models)

WiFi content OEM( FOT provide models)

  Place a personalized advertising or market research options on the Wi-Fi account login page or the pops up login page.The main feature of this model is that the operator has control over the page, businesses can take advantage of their specific pages advertising information.

Personalized Portal page(WiFi with content)

Personalized Portal page(WiFi with content)

  Benefits to advertisers: by accessing to specific pages of personalized advertising, WiFi users are exposed to the advertising business or market research options directly.

Advertising in exchange for free Wi-Fi

Free public WiFi advertising and monetization platform

Free public WiFi advertising and monetization platform

  Benefits for advertisers:In some cases, browse ads or click on the button is the only way for free Internet access, so advertising based on Wi-Fi becomes valuable.

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